I became a parent recently and I was genuinely surprised by the extent to which it changed the way I think about climate change. The environment has always been on my radar, obviously. Since back in the day when I was being led through how to test whether my coke can was aluminium or not by Blue Peter, and getting right up in pedestrians faces about littering outside my primary school.
But to be honest in recent years I’d fallen into a common trap: I felt that there were bigger fish to fry in terms of injustice and the need for collective social action. Or not even bigger fish to fry just closer fish. More tangible fish. Fish you can’t as easily kick down the road.
With a fully fledged member of a new generation bending my ear literally the entire time things have come into a bit more focus. I’ve always been a bit all or nothing: “I’m swimming every day this week OR eating two Twixes a night.” Recently though I’ve started thinking in a more incremental way about what I can do. We can all do more, as a parent or not.
Am I on the front line? No. Am I preaching to everyone I know about the urgency? Not as much as I should.
But I realised switching to renewable energy was a big thing I COULD do and hadn’t considered properly. I felt like it was something to do later in life when my finances were a bit more settled. What we're trying to do at Bulb is tackle that feeling of "it can wait until I can afford it or I'm a bit more settled". That's the demand revolution part of Bulb. If enough people switch, it WILL have an impact, to the industry and then carbon emissions at a national and even global level.
So I talk about energy at dinner parties now. Not just because it's my job. But because it never fails to astonish me the extent to which people haven’t thought about their energy usage and positive changes they could easily make. (That’s when I’m not weeping with tiredness tending to a screaming child.)