An illustration of a stork registering to vote, with the URL attached www.gov.uk/register-to-vote
Outside Bulb

Register to vote

With an election just around the corner, we’ve partnered with Vote For Your Future to encourage more people to register to vote.

Last week we were approached by an organisation called Vote For Your Future. They describe themselves as "young people from across politics encouraging registration and turnout."

They've been asking businesses to use their communications channels to encourage voter registration.

We're big fans of democracy so we said we'd give it a go.

So, until 26 November, the illustration at the top of our monthly Account Update emails will not be the usual seasonal fare, it will instead feature this rather democratically-engaged stork. And, when members log into their Bulb account, they'll see a similar message at the bottom of the page.

We've put messages in these places so they might catch the eye of anyone who's not registered, but not get in the way of members trying to do anything practical in their account. We're hoping we can nudge some people into registering.

And, it would obviously be remiss of us if we didn't say: if you haven't registered to vote you can do so at www.gov.uk/register-to-vote. It's very simple and very quick.